Nataly is an experienced freelance writer well-versed in lifestyle, beauty, and fashion. She enjoys testing new hair products to tame her long locks. Believing in the power of self-care, Nataly collects styling tips like gems. Currently, she delivers exclusive content on the latest hairstyle trends and transformations.
Read full bio Editorial guidelinesA mom-daughter blogger duo puts two viral hair masks to the test. See what their final verdict is.
Hair masks are essential products in every girl’s hair care routine. They help with tangled tresses, damaged and dry ends, and frizz that surely bother each and every one of us. But what are the best hair masks? Is there a magic formula that brings back a healthy shine to your locks from the very first use? These two beauty bloggers try out some of the most viral Korean and Japanese hair masks to find out.
Aylen Park and her mother are not only besties but also cool beauty bloggers who review viral products on their page. This time, they try out Shiseido Fino Hair Mask and Elizavecca Hair Protein Treatment that currently top the trends in the U.S. The content creators apply both hair masks on each side of the head and wait 10 minutes to see them work their magic.
Want to see the results? Then, dive in!
Shiseido Fino Premium Touch Hair Mask is everywhere on TikTok now. For $11.99, you get a hair care product that simultaneously moisturizes, strengthens, repairs, and nourishes your locks. Beauty bloggers apply the mask on one side by gently massaging it into their washed hair from the roots to the tips. The texture seems very light, so it’s easy to spread the product all over the hair. After rinsing the mask off and blow-drying the hair, the locks become soft and smooth.
The online users also share their results, confirming that the product really works. “The Japanese one is so good. My hair is so damaged, but after I apply it for 1 min it becomes so smooth,” one follower comments. “I prefer the Fino mask because it has fewer chemicals,” another user explains.
Elizaveca Cer-100 Collagen Coating Hair Protein Treatment is currently available online for $8.43. The product is actually a collagen protein treatment with a deep repairing effect for damaged, over-processed hair of all textures. The bloggers confirm that the mask works just as described, leaving the hair soft and shiny after one use.
A certified trichologist, Abbey Yung, also approves the hair mask for its natural ingredients, herbal extracts, and silk amino acids that improve hair elasticity and supply nutrients to over-processed hair. Many hair devotees say that a Korean hair mask is a dupe for more expensive hair treatment. “Elizavecca is the dupe of Olaplex #3, practically the same results. Good product!” one follower mentions. While both hair masks prove their effectiveness, the Korean one is more affordable and feels generally better because of the extra softness and shiny finish, according to beauty bloggers.
Looking for effective and low-end hair care products? Check 10 Simple DIY Hair Masks to Try Out in 2024 and 10 Best Leave-In Conditioners for Natural Hair
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